The Benefits of Building a Membership App Around Your Brand

Most people carry around mobile devices 24/7 so they can stay in touch with all the new and changing events that are happening around them every day. And with this connection, most businesses and organizations are finding they need to come up with a new way of marketing their brand in order stay relevant.

A mobile membership app, built around your brand, will let your audience know that they can network and share experiences any time of the day or night and; it also helps you become a more unified presence in their lives. This better type of communication helps you build a mobile marketing platform that is focused on users who are constantly on the go and, it inspires a better sense of brand loyalty.

Our 24/7 App has a very intuitive interface that can be customized to reach your target audience and allows you to engage with them more effectively on a day-to-day basis. Here's how.

It Provides More Direct Revenue Generation.

  • Non-profit organizations can customize this app to engage with their audience using exclusive content such as articles, videos and photos that only they can provide.

  • Then, by incorporating any other relevant content from third-party platforms like YouTube, Instagram, Facebook and Twitter, this will make donors want to pay money on the spot just to have it.

  • Making this app available to prospective donors and configuring it so it shows them how much value their time and efforts have, will allow them to give, as well as want to share and encourage friends and family to do the same.

  • Profit organizations can benefit also by using this app as a VIP members only, loyalty-based marketing tool to target customers by adding incentives to help deepen connections and increase product demand.

It Provides Better User Acquisition.

  • This app helps you build your audience and brand with third-party services like Flurry and Google Analytics, with a specific goal of gaining more customers.

  • In this way, it allows you to have a better, direct communication access to your customers because they are always able to see it, and you can tell what ads and emails are working when they decide to click on it and use it.

  • This app also conveniently lets you use communication by sending push notifications, in local time, so you can target all your users, by country, city, language, loyalty or device with updated information to increase and encourage customer engagement.  

  • And because you are sending this relevant information yourself, there is no middleman or reseller involved which makes for a more personalized, enjoyable experience for your audience who will then want to pass it on to others.

It Provides More Social Network Integration.

  • Our app allows you to combine the value of social media and mobility to have a more successful marketing campaign.

  • Content is conveniently organized into different sections such as video, social feed, article, photo and sound.

  • Users can then easily access it through all mainstream mobile devices and, by multiple social media platforms including Twitter, Facebook, Squarespace, WordPress, Typed and many more.

  • With users now being able to share information through these sites, people receiving this content can immediately forward, share and post it to their followers for increased word-of-mouth advertising and, you can then join any conversations or tweets to address any questions they may have.

Our 24/7 App is an effective way to make sure people are listening to what you have to say and, it allows for fast reputation management because the lines of communication are always open. We've found that an app is a great way of allowing users to interact better, especially on social media sites, because when they use it, there is generally an increased visibility of positive opinions on your brand because the experience just feels more personalized.

Membership apps filter out unnecessary information users would normally get during a random web search and they feel more connected because information is tailored to fit their needs. With our 24/7 App, community based organizations such as sporting teams, local councils, school groups and others can now have the ease of a more unified way of managing their events, newsletters and all the other day-to-day activities. And more profit oriented companies will have a tool to help grow, nurture and better retain their loyal customer base.

We designed this app with all types of businesses in mind with the idea to help them unify their presence online and to just stay better connected. To learn more, please contact us today.

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Four Strategies for Creating Membership Apps that Increase Engagement and Build Your Brand

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Engaging the Community